High-end scalable visuals for design rugs
Visuals for your rugs with high-end CGI, PBR and AI
Most brands realize that crafting top-tier visuals with 3D and AI isn’t sci-fi anymore.
Even the most complex materials and scenes can be fully computer-generated… and yes, truly photorealistic.
Curious how it works for you as a rug brand? You’re in the right spot.
The right foundation for every brand
New and flashy solutions like xR and configurators are cool (we do those too), but it all starts with rock-solid files and visuals that truly capture your brand.
At P1 Studio, we team up with brands to build a strong library of ‘brand assets‘. If your brand still relies mainly on traditional photography, we’ll first craft deliverables that are very similar to what your team is used to.
This way, the switch to P1 Studio’s CGI solution feels seamless, team doesn’t get overwhelmed and the look stays consistent.
Digital twins of your rugs
We create true digital twins of your products. For complex materials, we use PBR textures that match the original down to the last detail: color, texture, reflection, translucency… Our approach builds products from modular parts (see the example: layered files), so every SKU is efficient and consistent.
This gives you a full digital replica of your collection, ready for any visualization. You get all the exports you need: high-res photorealistic 3D files (.fbx, .obj) for top quality, plus optimized versions for SketchUp or Vectorworks.
Realistic and scalable
Once all the 3D models of your rugs are true digital twins, traditional product photography/packshots can be fully replaced
We’ll craft settings that are unique to your brand. You can show different variants, fresh perspectives and truly let your rugs shine.
Say more with animation video
Animation videos tell your brand or product story with even more punch and explain complex systems clearly. Our art directors craft creative concepts and scripts: solo or together with your marketing agency or your in-marketeer(s).
PRO TIP
You can blend 3D animation with AI-generated or stock with your existing video footage. Polish it with your branding, on-brand copy, and motion design and get much more assets out of the base visuals.
This squeezes more from your content and brings you another step closer to your visual content factory.
Upgrade to 'animated stills' – now with AI
We often refer to moving visuals with a static camera perspective as ‘Animated Stills’. AI now speeds up production and unlocks more possibilities.
Example on the left: AI-generated. The example on the right: animated from the source file.
A case study: design rugs
Hit up our team and tell us what you'd love to see more of!
High-end Rugs
Want to showcase how much impact the right rug will have on the entire vibe of a room? For this collaboration, we’ve digitised the entire collection of rugs and brought them to life in dozens of interiors.
P1 Studio’s vision on innovation within our market
As a sister company to Rendoo Studio (a leading studio in real estate visualization), our group keeps investing in better quality and innovative solutions for clients.
By blending AI with our creative core, we unlock new possibilities. P1 Studio is your proactive partner to level up the visual content production of your brand.
Reach out today for an open chat and let’s explore how we might take your brand to the next level.
Let's have an open chat!
Digitize your materials and products with tailor-made visuals at P1 Studio. Our technical and creative expertise allows for the scalable production of on-brand visuals, indistinguishable from real photos or videos.
Experience our ultra-personal service, reach out to discuss the possibilities for your brand today.
